Search Results - "Search engine optimization"

LLMs Are Overtaking Search. Here's How to Adjust Your Online Presence: How companies can navigate three major shifts.

Authors: Kenny, Graham Pogrebna, Ganna

Source: Harvard Business Review Digital Articles. 3/6/2026, p1-8. 8p.

from seo to geo: the pedagogical imperative for integrating generative engine optimization into marketing education.

Authors: Pettiette, Michael Conde, Richard Fischbach, Sarah

Source: Marketing Education Review. Jun2026, p1-16. 16p. 1 Illustration.

Four strategies to thrive in the merger of public relations and content marketing.

Authors: Tang, Mariah¹ (AUTHOR)

Source: Journal of Brand Strategy. Summer2025, Vol. 14 Issue 1, p43-52. 10p.

خدمة إنشاء محتوى بالذكاء الاصطناعي للشركات الصغيرة.

Source: Rowad Elaamal Magazine. Jun2026, Issue 200, p40-43. 4p.

How AI Can Improve Your Business Today.

Authors: FEIFER, JASON BRODY, LIZ MACHOL, NICK et al.

Source: Entrepreneur. May/Jun2026, Vol. 54 Issue 3, p52-64. 9p. 6 Cartoon or Caricatures.

From the click race to the citation game: a conceptual exploration of the shift from search engine optimisation to generative engine optimisation.

Authors: de Oliveira, Uriel¹ urieloliveira@ismt.pt

Source: Information Research. 2026, Vol. 31 Issue 2, p458-481. 24p.

GENERATIVE ENGINE OPTIMIZATION (GEO): A NEW PARADIGM OF DIGITAL VISIBILITY IN THE AGE OF AI-POWERED SEARCH.

Authors: ANCA, POPESCU¹ anca.radbata@unitbv.ro

Source: Annals of 'Constantin Brancusi' University of Targu-Jiu. Economy Series / Analele Universităţii 'Constantin Brâncuşi' din Târgu-Jiu Seria Economie. 2026, Issue 2, p119-128. 10p.

MIRROR, MIRROR ON THE WEB: Align Your Operation's Digital and Brick-and-Mortar Presence.

Authors: THOMPSON, LINDSEY

Source: Hardware Retailing. Mar2026, Vol. 230 Issue 3, p28-35. 7p.

Exclusive: As AI threatens search, Profound raises $96 million to help brands stay visible.

Authors: Lazarus, Lily Mae (AUTHOR)

Source: Fortune.com. 2/25/2026, pN.PAG-N.PAG. 1p.

LE GEO, avenir du SEO?

Authors: Le Goff, Delphine (AUTHOR)

Source: Marketing Magazine (France). mar2026, Issue 252, p14-20. 6p. 6 Color Photographs.

Development and Implementation of a Dynamic Portfolio Design System Using Python Django Framework.

Authors: Pagalla, Bhavani Shankar M., Babu Reddy K., Abida Begum et al.

Source: Journal of Computational Analysis & Applications; 2026, Vol. 35 Issue 4, p243-255, 13p

Alienation in the Algorithmic Labour of Search Engine Optimisation Specialists.

Authors: Ivanova, Mirela Nachtwey, Oliver Thaa, Helene et al.

Source: New Technology, Work & Employment. Nov2025, Vol. 40 Issue 3, p635-645. 11p.

Subjects: Search engine optimization, Social alienation, Management controls, Occupational prestige, Computational complexity, Google Inc., Industrial relations

The evolution of SEO strategies: from keywords to user experience in private universities of Jordan.

Authors: Bataineh, Abdallah Q. Qasim, Dhia Idris, Mohammed et al.

Source: Cogent Business & Management. Dec2025, Vol. 12 Issue 1, p1-16. 16p.

Effect of Search Engine and Pay-Per-Click Strategies on Customer Engagement in Air Peace Nigeria.

Authors: Ezekiel, Ajayi Olalekan¹ olalekan.ajayi20@kwasu.edu.ng

Source: International Journal of Management Research & Emerging Science (IJMRES). Dec2025, Vol. 15 Issue 4, p74-95. 22p.

Azərbaycanda fəaliyyət göstərən elektron mağazalarda axtarış mühərriki optimizasiyası.

Alternate Title: Search Engine Optimization in Electronic Stores Operating in Azerbaijan.

Authors: Rzazadə, Aysel¹ rzazada.aysel.rovshan.2024@unec.edu.az

Source: Scientific Work / Elmi Iş. 2026, Vol. 20 Issue 1, p146-152. 7p.

Content Clustering for SEO: A Data-Driven Approach to Improve Visibility and Topic Authority.

Authors: Singh, Madhulika Kumar, Satender

Source: Journal of Computational Analysis & Applications; 2025, Vol. 34 Issue 8, p165-178, 14p

Transformer-Based Semantic Self-Attention Regression for the Evaluation of Customer Satisfaction in Social Media Data.

Authors: Ichangi, Raghavendra M. Kulkarni, Shrinivasrao B.

Source: Engineering, Technology & Applied Science Research; Dec2025, Vol. 15 Issue 6, p29745-29750, 6p

Educational Implications of SEO Courses on Algorithm Awareness.

Authors: Fruchard Muller, Clémentine Sagot, Sylvain Domenget, Jean-Claude

Source: Education for Information. Aug2025, Vol. 41 Issue 3, p199-226. 28p.

Subjects: Search engine optimization, Search algorithms, Search engines, Evidence gaps, Algorithms

The Ability to Maintain the Attractiveness of Destinations: Exploring the Role of Digital Marketing.

Authors: Thi Uong, Lan Ngoc¹ lanutn@thanhdong.edu.vn

Source: Advances in Consumer Research. 2025, Vol. 2 Issue 4, p4979-4988. 10p.

Assessing the Impact of Digital Marketing Strategies on Customer Acquisition in Non-Life Insurance with Reference to Indian Insurers: A Regression Analysis Approach.

Authors: Ger, Aparna Desai, Bineet Rajadhyaksha, Manjiri et al.

Source: Advances in Consumer Research. 2025, Vol. 2 Issue 3, p963-969. 7p.