Eco‐Innovation Adoption in the Olive Oil Sector: A Sustainability Analysis.

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Title: Eco‐Innovation Adoption in the Olive Oil Sector: A Sustainability Analysis.
Authors: Vega‐Zamora, Manuela1 (AUTHOR) mvega@ujaen.es, Murgado‐Armenteros, Eva M.1 (AUTHOR), Torres‐Ruiz, Francisco J.1 (AUTHOR), Parras‐Rosa, Manuel1 (AUTHOR)
Source: Business Strategy & the Environment (John Wiley & Sons, Inc). Jan2026, Vol. 35 Issue 1, p1302-1316. 15p.
Subject Terms: *Sustainability, *Green behavior, *Environmental responsibility, Olive oil industry, Industry classification, Business planning, Consumer preferences
Geographic Terms: Andalusia (Spain), Spain
Abstract: The growing concern among consumers for more environmentally friendly products is forcing companies to align their strategies accordingly. In recent years, eco‐innovation has emerged as a key business strategy to address these new expectations. Considering the significance of the olive oil sector in Spain, this study seeks to evaluate the extent to which eco‐innovations have been adopted in the primary processing segment of the olive oil sector. To this end, a CAWI survey with CATI follow‐up was conducted among olive oil mills in the autonomous region of Andalusia. The final sample consisted of 164 cases, drawn from a population of 800. The findings indicate that the level of eco‐innovation in the olive oil industry is low. Furthermore, the results enabled the categorization of olive oil mills into four groups based on their environmental actions: (1) environmentally responsible mills, (2) eco‐innovative mills, (3) passive mills, and (4) footprint mills. These results have implications for academia, businesses, and institutions alike. [ABSTRACT FROM AUTHOR]
Copyright of Business Strategy & the Environment (John Wiley & Sons, Inc) is the property of Wiley-Blackwell and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)
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  Data: Eco‐Innovation Adoption in the Olive Oil Sector: A Sustainability Analysis.
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  Data: <searchLink fieldCode="AR" term="%22Vega‐Zamora%2C+Manuela%22">Vega‐Zamora, Manuela</searchLink><relatesTo>1</relatesTo> (AUTHOR)<i> mvega@ujaen.es</i><br /><searchLink fieldCode="AR" term="%22Murgado‐Armenteros%2C+Eva M%2E%22">Murgado‐Armenteros, Eva M.</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Torres‐Ruiz%2C+Francisco J%2E%22">Torres‐Ruiz, Francisco J.</searchLink><relatesTo>1</relatesTo> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Parras‐Rosa%2C+Manuel%22">Parras‐Rosa, Manuel</searchLink><relatesTo>1</relatesTo> (AUTHOR)
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  Data: *<searchLink fieldCode="DE" term="%22Sustainability%22">Sustainability</searchLink><br />*<searchLink fieldCode="DE" term="%22Green+behavior%22">Green behavior</searchLink><br />*<searchLink fieldCode="DE" term="%22Environmental+responsibility%22">Environmental responsibility</searchLink><br /><searchLink fieldCode="DE" term="%22Olive+oil+industry%22">Olive oil industry</searchLink><br /><searchLink fieldCode="DE" term="%22Industry+classification%22">Industry classification</searchLink><br /><searchLink fieldCode="DE" term="%22Business+planning%22">Business planning</searchLink><br /><searchLink fieldCode="DE" term="%22Consumer+preferences%22">Consumer preferences</searchLink>
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  Data: The growing concern among consumers for more environmentally friendly products is forcing companies to align their strategies accordingly. In recent years, eco‐innovation has emerged as a key business strategy to address these new expectations. Considering the significance of the olive oil sector in Spain, this study seeks to evaluate the extent to which eco‐innovations have been adopted in the primary processing segment of the olive oil sector. To this end, a CAWI survey with CATI follow‐up was conducted among olive oil mills in the autonomous region of Andalusia. The final sample consisted of 164 cases, drawn from a population of 800. The findings indicate that the level of eco‐innovation in the olive oil industry is low. Furthermore, the results enabled the categorization of olive oil mills into four groups based on their environmental actions: (1) environmentally responsible mills, (2) eco‐innovative mills, (3) passive mills, and (4) footprint mills. These results have implications for academia, businesses, and institutions alike. [ABSTRACT FROM AUTHOR]
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  Data: <i>Copyright of Business Strategy & the Environment (John Wiley & Sons, Inc) is the property of Wiley-Blackwell and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract.</i> (Copyright applies to all Abstracts.)
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        Value: 10.1002/bse.70220
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        Text: English
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        PageCount: 15
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      – SubjectFull: Environmental responsibility
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      – SubjectFull: Olive oil industry
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      – SubjectFull: Industry classification
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      – SubjectFull: Business planning
        Type: general
      – SubjectFull: Consumer preferences
        Type: general
      – SubjectFull: Andalusia (Spain)
        Type: general
      – SubjectFull: Spain
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      – TitleFull: Eco‐Innovation Adoption in the Olive Oil Sector: A Sustainability Analysis.
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            NameFull: Vega‐Zamora, Manuela
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            NameFull: Torres‐Ruiz, Francisco J.
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              Text: Jan2026
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              Y: 2026
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