View in EDS PDF Full Text

A New Strategic Marketing Management Model for the Specificities of E-Commerce in the Supply Chain.

Saved in:
Bibliographic Details
Title: A New Strategic Marketing Management Model for the Specificities of E-Commerce in the Supply Chain.
Authors: Gyenge, Balázs1, gyenge.balazs@szie.hu, Máté, Zoltán2, mate.zoltan@uni-bge.hu, Vida, Imre3, info@vidaimre.com, Bilan, Yuriy4, y.bilan@prz.edu.pl, Vasa, László5, laszlo.vasa@ifat.hu
Source: Journal of Theoretical & Applied Electronic Commerce Research; Jul2021, Vol. 16 Issue 4, p1136-1149, 14p
Database: Applied Science & Technology Source
FullText Links:
  – Type: pdflink
Text:
  Availability: 0
Header DbId: aci
DbLabel: Applied Science & Technology Source
An: 149674270
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: A New Strategic Marketing Management Model for the Specificities of E-Commerce in the Supply Chain.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AU" term="%22Gyenge%2C+Balázs%22">Gyenge, Balázs</searchLink><relatesTo>1</relatesTo>, <i>gyenge.balazs@szie.hu</i><br /><searchLink fieldCode="AU" term="%22Máté%2C+Zoltán%22">Máté, Zoltán</searchLink><relatesTo>2</relatesTo>, <i>mate.zoltan@uni-bge.hu</i><br /><searchLink fieldCode="AU" term="%22Vida%2C+Imre%22">Vida, Imre</searchLink><relatesTo>3</relatesTo>, <i>info@vidaimre.com</i><br /><searchLink fieldCode="AU" term="%22Bilan%2C+Yuriy%22">Bilan, Yuriy</searchLink><relatesTo>4</relatesTo>, <i>y.bilan@prz.edu.pl</i><br /><searchLink fieldCode="AU" term="%22Vasa%2C+László%22">Vasa, László</searchLink><relatesTo>5</relatesTo>, <i>laszlo.vasa@ifat.hu</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Journal+of+Theoretical+%26+Applied+Electronic+Commerce+Research%22">Journal of Theoretical & Applied Electronic Commerce Research</searchLink>; Jul2021, Vol. 16 Issue 4, p1136-1149, 14p
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=aci&AN=149674270
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.3390/jtaer16040064
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 14
        StartPage: 1136
    Titles:
      – TitleFull: A New Strategic Marketing Management Model for the Specificities of E-Commerce in the Supply Chain.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Gyenge, Balázs
      – PersonEntity:
          Name:
            NameFull: Máté, Zoltán
      – PersonEntity:
          Name:
            NameFull: Vida, Imre
      – PersonEntity:
          Name:
            NameFull: Bilan, Yuriy
      – PersonEntity:
          Name:
            NameFull: Vasa, László
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 07
              Text: Jul2021
              Type: published
              Y: 2021
          Identifiers:
            – Type: issn-print
              Value: 07181876
          Numbering:
            – Type: volume
              Value: 16
            – Type: issue
              Value: 4
          Titles:
            – TitleFull: Journal of Theoretical & Applied Electronic Commerce Research
              Type: main
ResultId 1