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Statistics in marketing research: A brief review on special methods and applications.

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Title: Statistics in marketing research: A brief review on special methods and applications.
Authors: Lipovetsky, Stan1, stan.lipovetsky@gmail.com
Source: Model Assisted Statistics & Applications; 2022, Vol. 17 Issue 3, p213-216, 4p
Database: Applied Science & Technology Source
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        Value: 10.3233/MAS-229951
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              Text: 2022
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