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Antecedents and Moderators of Promotion Messages for Trust in Mobile Banking Services: An Elaboration Likelihood Model Perspective.

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Title: Antecedents and Moderators of Promotion Messages for Trust in Mobile Banking Services: An Elaboration Likelihood Model Perspective.
Authors: Jammoul, Kinana1, kinanajam@hotmail.co.uk, Lee, Habin1, Kim, Jisun2, Yoon, Moongil3, Sivarajah, Uthayasankar4
Source: Information Systems Management; 2023, Vol. 40 Issue 2, p186-206, 21p, 3 Diagrams, 6 Charts, 2 Graphs
Database: Applied Science & Technology Source
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22Information+Systems+Management%22">Information Systems Management</searchLink>; 2023, Vol. 40 Issue 2, p186-206, 21p, 3 Diagrams, 6 Charts, 2 Graphs
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=aci&AN=162841106
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        Value: 10.1080/10580530.2022.2086327
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        Text: English
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              Text: 2023
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