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Growing online‐to‐offline platform businesses: How Vytal became the world‐leading provider of smart reusable food packaging.

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Title: Growing online‐to‐offline platform businesses: How Vytal became the world‐leading provider of smart reusable food packaging.
Authors: Recker, Jan1, jan.christof.recker@uni-hamburg.de, Bockelmann, Theresa2, theresa.bockelmann@gmail.com, Barthel, Fabian3, fabian@vytal.org
Source: Information Systems Journal; Jan2024, Vol. 34 Issue 1, p179-200, 22p
Database: Applied Science & Technology Source
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  Data: Growing online‐to‐offline platform businesses: How Vytal became the world‐leading provider of smart reusable food packaging.
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  Data: <searchLink fieldCode="AU" term="%22Recker%2C+Jan%22">Recker, Jan</searchLink><relatesTo>1</relatesTo>, <i>jan.christof.recker@uni-hamburg.de</i><br /><searchLink fieldCode="AU" term="%22Bockelmann%2C+Theresa%22">Bockelmann, Theresa</searchLink><relatesTo>2</relatesTo>, <i>theresa.bockelmann@gmail.com</i><br /><searchLink fieldCode="AU" term="%22Barthel%2C+Fabian%22">Barthel, Fabian</searchLink><relatesTo>3</relatesTo>, <i>fabian@vytal.org</i>
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  Data: <searchLink fieldCode="JN" term="%22Information+Systems+Journal%22">Information Systems Journal</searchLink>; Jan2024, Vol. 34 Issue 1, p179-200, 22p
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        Value: 10.1111/isj.12474
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        Text: English
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      – TitleFull: Growing online‐to‐offline platform businesses: How Vytal became the world‐leading provider of smart reusable food packaging.
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              Text: Jan2024
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