APA (7th ed.) Citation

Arango Lozano, C. A., Peñalosa Otero, M. E., Flores-Rueda, I. C., & Sánchez-Macías, A. (2025). Storytelling as a persuasion strategy in the purchase decision of colombian consumer. Ingeniería Solidaria, 21(1), 1. https://doi.org/10.16925/2357-6014.2025.01.05

Chicago Style (17th ed.) Citation

Arango Lozano, Carlos Andrés, Mónica Eugenia Peñalosa Otero, Isabel Cristina Flores-Rueda, and Armando Sánchez-Macías. "Storytelling as a Persuasion Strategy in the Purchase Decision of Colombian Consumer." Ingeniería Solidaria 21, no. 1 (2025): 1. https://doi.org/10.16925/2357-6014.2025.01.05.

MLA (9th ed.) Citation

Arango Lozano, Carlos Andrés, et al. "Storytelling as a Persuasion Strategy in the Purchase Decision of Colombian Consumer." Ingeniería Solidaria, vol. 21, no. 1, 2025, p. 1, https://doi.org/10.16925/2357-6014.2025.01.05.