APA (7th ed.) Citation

Pei, Y., Zhu, J., & Cao, J. (2025). Intergenerational Differences in Impulse Purchasing in Live E-Commerce: A Multi-Dimensional Mechanism of the ASEAN Cross-Border Market. Journal of Theoretical & Applied Electronic Commerce Research, 20(4), 268. https://doi.org/10.3390/jtaer20040268

Chicago Style (17th ed.) Citation

Pei, Yanli, Jie Zhu, and Junwei Cao. "Intergenerational Differences in Impulse Purchasing in Live E-Commerce: A Multi-Dimensional Mechanism of the ASEAN Cross-Border Market." Journal of Theoretical & Applied Electronic Commerce Research 20, no. 4 (2025): 268. https://doi.org/10.3390/jtaer20040268.

MLA (9th ed.) Citation

Pei, Yanli, et al. "Intergenerational Differences in Impulse Purchasing in Live E-Commerce: A Multi-Dimensional Mechanism of the ASEAN Cross-Border Market." Journal of Theoretical & Applied Electronic Commerce Research, vol. 20, no. 4, 2025, p. 268, https://doi.org/10.3390/jtaer20040268.