Don't Just Say Sorry—Say It Right: How Semantic Congruence and Credibility Cues Turn Negative Reviews into Potential Guests' Booking Intentions.
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| Title: | Don't Just Say Sorry—Say It Right: How Semantic Congruence and Credibility Cues Turn Negative Reviews into Potential Guests' Booking Intentions. |
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| Authors: | Wang, Wenna1, Ren, Jifan1,2, renjifan@hit.edu.cn, Nawaz, Muhammad Zahid1,2, Maaouia, Maroua Ben2 |
| Source: | Journal of Theoretical & Applied Electronic Commerce Research; Jun2026, Vol. 21 Issue 6, p170, 29p |
| Database: | Applied Science & Technology Source |
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