The role of endorsers, framing, and rewards on the effectiveness of dietary supplement advertisements.
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| Title: | The role of endorsers, framing, and rewards on the effectiveness of dietary supplement advertisements. |
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| Authors: | Wu WY (AUTHOR), Linn CT (AUTHOR), Fu CS (AUTHOR), Sukoco BM (AUTHOR) |
| Source: | Journal of Health Communication. Jan2012, Vol. 17 Issue 1, p54-75. 22p. |
| Database: | Academic Search Ultimate |
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| FullText | Links: – Type: pdflink Text: Availability: 1 |
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| Header | DbId: asn DbLabel: Academic Search Ultimate An: 104624098 AccessLevel: 2 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: The role of endorsers, framing, and rewards on the effectiveness of dietary supplement advertisements. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Wu+WY%22">Wu WY</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Linn+CT%22">Linn CT</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Fu+CS%22">Fu CS</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Sukoco+BM%22">Sukoco BM</searchLink> (AUTHOR) – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Journal+of+Health+Communication%22">Journal of Health Communication</searchLink>. Jan2012, Vol. 17 Issue 1, p54-75. 22p. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=asn&AN=104624098 |
| RecordInfo | BibRecord: BibEntity: Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 22 StartPage: 54 Titles: – TitleFull: The role of endorsers, framing, and rewards on the effectiveness of dietary supplement advertisements. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Wu WY – PersonEntity: Name: NameFull: Linn CT – PersonEntity: Name: NameFull: Fu CS – PersonEntity: Name: NameFull: Sukoco BM IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 01 Text: Jan2012 Type: published Y: 2012 Identifiers: – Type: issn-print Value: 10810730 Numbering: – Type: volume Value: 17 – Type: issue Value: 1 Titles: – TitleFull: Journal of Health Communication Type: main |
| ResultId | 1 |