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Rethinking the marketing of World Heritage Sites: Giving the past a sustainable future.

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Bibliographic Details
Title: Rethinking the marketing of World Heritage Sites: Giving the past a sustainable future.
Authors: de Fauconberg, Ariel1, Berthon, Pierre1 pberthon@bentley.edu, Berthon, Jean Paul1
Source: Journal of Public Affairs (14723891). May2018, Vol. 18 Issue 2, p1-1. 7p.
Database: Academic Search Ultimate
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ISSN:14723891
DOI:10.1002/pa.1655