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MÉTRICAS UTILIZADAS PARA ANALIZAR LA PUBLICIDAD NATIVA EN LOS MEDIOS ESPAÑOLES.

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Title: MÉTRICAS UTILIZADAS PARA ANALIZAR LA PUBLICIDAD NATIVA EN LOS MEDIOS ESPAÑOLES.
Alternate Title: Metrics used to analyze native advertising in Spanish media.
Authors: ZOMEÑO JIMÉNEZ, DANIEL1, PALLARÉS RENAU, MARÍA1
Source: Visual Review. 2022, Vol. 10 Issue 2, p1-15. 15p.
Database: Academic Search Ultimate
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  Data: MÉTRICAS UTILIZADAS PARA ANALIZAR LA PUBLICIDAD NATIVA EN LOS MEDIOS ESPAÑOLES.
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  Data: Metrics used to analyze native advertising in Spanish media.
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  Data: <searchLink fieldCode="AR" term="%22ZOMEÑO+JIMÉNEZ%2C+DANIEL%22">ZOMEÑO JIMÉNEZ, DANIEL</searchLink><relatesTo>1</relatesTo><br /><searchLink fieldCode="AR" term="%22PALLARÉS+RENAU%2C+MARÍA%22">PALLARÉS RENAU, MARÍA</searchLink><relatesTo>1</relatesTo>
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  Data: <searchLink fieldCode="JN" term="%22Visual+Review%22">Visual Review</searchLink>. 2022, Vol. 10 Issue 2, p1-15. 15p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=asn&AN=163997901
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.37467/revvisual.v9.3597
    Languages:
      – Code: spa
        Text: Spanish
    PhysicalDescription:
      Pagination:
        PageCount: 15
        StartPage: 1
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      – TitleFull: MÉTRICAS UTILIZADAS PARA ANALIZAR LA PUBLICIDAD NATIVA EN LOS MEDIOS ESPAÑOLES.
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          Name:
            NameFull: ZOMEÑO JIMÉNEZ, DANIEL
      – PersonEntity:
          Name:
            NameFull: PALLARÉS RENAU, MARÍA
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            – D: 30
              M: 07
              Text: 2022
              Type: published
              Y: 2022
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              Value: 10
            – Type: issue
              Value: 2
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            – TitleFull: Visual Review
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