Publicidad programática: pasado, presente y futuro. análisis bibliométrico.
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| Title: | Publicidad programática: pasado, presente y futuro. análisis bibliométrico. |
|---|---|
| Authors: | Fernández-Díaz, Elena1 efernandezdiaz@uma.es, Guerrero Navarro, Daniel1 dguerrero@uma.es, Correia, Marisol B.2 mcorreia@ualg.pt, deMatos, Nelson3 nmmatos@ualg.pt |
| Source: | GECONTEC: Revista Internacional de Gestión del Conocimiento y la Tecnología. 2024, Vol. 12 Issue 2, p1-19. 19p. |
| Database: | Academic Search Ultimate |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: asn DbLabel: Academic Search Ultimate An: 182067747 AccessLevel: 2 PubType: Academic Journal PubTypeId: academicJournal PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Publicidad programática: pasado, presente y futuro. análisis bibliométrico. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Fernández-Díaz%2C+Elena%22">Fernández-Díaz, Elena</searchLink><relatesTo>1</relatesTo><i> efernandezdiaz@uma.es</i><br /><searchLink fieldCode="AR" term="%22Guerrero+Navarro%2C+Daniel%22">Guerrero Navarro, Daniel</searchLink><relatesTo>1</relatesTo><i> dguerrero@uma.es</i><br /><searchLink fieldCode="AR" term="%22Correia%2C+Marisol+B%2E%22">Correia, Marisol B.</searchLink><relatesTo>2</relatesTo><i> mcorreia@ualg.pt</i><br /><searchLink fieldCode="AR" term="%22deMatos%2C+Nelson%22">deMatos, Nelson</searchLink><relatesTo>3</relatesTo><i> nmmatos@ualg.pt</i> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22GECONTEC%3A+Revista+Internacional+de+Gestión+del+Conocimiento+y+la+Tecnología%22">GECONTEC: Revista Internacional de Gestión del Conocimiento y la Tecnología</searchLink>. 2024, Vol. 12 Issue 2, p1-19. 19p. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=asn&AN=182067747 |
| RecordInfo | BibRecord: BibEntity: Languages: – Code: spa Text: Spanish PhysicalDescription: Pagination: PageCount: 19 StartPage: 1 Titles: – TitleFull: Publicidad programática: pasado, presente y futuro. análisis bibliométrico. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Fernández-Díaz, Elena – PersonEntity: Name: NameFull: Guerrero Navarro, Daniel – PersonEntity: Name: NameFull: Correia, Marisol B. – PersonEntity: Name: NameFull: deMatos, Nelson IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 07 Text: 2024 Type: published Y: 2024 Identifiers: – Type: issn-print Value: 22555684 Numbering: – Type: volume Value: 12 – Type: issue Value: 2 Titles: – TitleFull: GECONTEC: Revista Internacional de Gestión del Conocimiento y la Tecnología Type: main |
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