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Implementing a Discrete Choice Experiment Within Consumer Sensory Evaluation to Better Understand Purchase Intention.

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Bibliographic Details
Title: Implementing a Discrete Choice Experiment Within Consumer Sensory Evaluation to Better Understand Purchase Intention.
Authors: Hoffman, Samuel1 (AUTHOR), Signorini, Guilherme2 (AUTHOR), Soldavini, Ashley M.1 (AUTHOR), Simons, Christopher T.1 (AUTHOR) simons.103@osu.edu
Source: Journal of Sensory Studies. Feb2025, Vol. 40 Issue 1, p1-12. 12p.
Database: Academic Search Ultimate
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Description
ISSN:08878250
DOI:10.1111/joss.70006