THE ROLE OF PACKAGING IN BRAND ATTACHMENT.
Saved in:
| Title: | THE ROLE OF PACKAGING IN BRAND ATTACHMENT. |
|---|---|
| Authors: | NEACȘU, Nicoleta Andreea1 andreea.neacsu@unitbv.ro |
| Source: | Bulletin of the Transilvania University of Brasov, Series I: Engineering Sciences. 2025, Vol. 18 Issue 1, p19-28. 10p. |
| Database: | Academic Search Ultimate |
| ISSN: | 20652119 |
|---|---|
| DOI: | 10.31926/but.es.2025.18.67.1.2 |