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THE ROLE OF PACKAGING IN BRAND ATTACHMENT.

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Title: THE ROLE OF PACKAGING IN BRAND ATTACHMENT.
Authors: NEACȘU, Nicoleta Andreea1 andreea.neacsu@unitbv.ro
Source: Bulletin of the Transilvania University of Brasov, Series I: Engineering Sciences. 2025, Vol. 18 Issue 1, p19-28. 10p.
Database: Academic Search Ultimate
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        Value: 10.31926/but.es.2025.18.67.1.2
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      – TitleFull: THE ROLE OF PACKAGING IN BRAND ATTACHMENT.
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