Redes Sociales: Actitudes e Intención de Compra del Consumidor.
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| Title: | Redes Sociales: Actitudes e Intención de Compra del Consumidor. |
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| Alternate Title: | Social Networks: Consumer Attitudes and Purchase Intention. |
| Authors: | Barboza Alonso, Alexia Mariana1 alexiabalonso@gmail.com, Flores Flores, Adán Jacinto1 ajflores@docentes.uat.edu.mx, Bernal Gónzalez, Idolina1 |
| Source: | Investigación Administrativa. jul-dic2025, Vol. 54 Issue 136, p1-17. 17p. |
| Database: | Academic Search Ultimate |
| ISSN: | 18706614 |
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| DOI: | 10.35426/IAv54n136.01 |
