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From Courtside to Console: How NBA Superfans Extend Their Identities Through MyPlayer in NBA 2K.

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Title: From Courtside to Console: How NBA Superfans Extend Their Identities Through MyPlayer in NBA 2K.
Authors: Kim, Youjeong1 (AUTHOR) ykim77@hawaii.edu
Source: Journal of Broadcasting & Electronic Media. Jul2026, Vol. 70 Issue 3, p376-397. 22p.
Database: Academic Search Ultimate
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  Data: From Courtside to Console: How NBA Superfans Extend Their Identities Through MyPlayer in NBA 2K.
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        Value: 10.1080/08838151.2026.2660922
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      – Code: eng
        Text: English
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        StartPage: 376
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      – TitleFull: From Courtside to Console: How NBA Superfans Extend Their Identities Through MyPlayer in NBA 2K.
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              Text: Jul2026
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