View in EDS PDF Full Text

An exploratory study of the critical success factors of one-to-one Web-marketing: user perspectives.

Saved in:
Bibliographic Details
Title: An exploratory study of the critical success factors of one-to-one Web-marketing: user perspectives.
Authors: Luarn P (AUTHOR), Chen IJ (AUTHOR), Lo KY (AUTHOR)
Source: Journal of Internet Commerce. 2006, Vol. 5 Issue 3, p147-178. 32p.
Database: Business Source Ultimate
FullText Links:
  – Type: pdflink
Text:
  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 106110559
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: An exploratory study of the critical success factors of one-to-one Web-marketing: user perspectives.
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Luarn+P%22">Luarn P</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Chen+IJ%22">Chen IJ</searchLink> (AUTHOR)<br /><searchLink fieldCode="AR" term="%22Lo+KY%22">Lo KY</searchLink> (AUTHOR)
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22Journal+of+Internet+Commerce%22">Journal of Internet Commerce</searchLink>. 2006, Vol. 5 Issue 3, p147-178. 32p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=106110559
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1300/j179v05n03_07
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 32
        StartPage: 147
    Titles:
      – TitleFull: An exploratory study of the critical success factors of one-to-one Web-marketing: user perspectives.
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Luarn P
      – PersonEntity:
          Name:
            NameFull: Chen IJ
      – PersonEntity:
          Name:
            NameFull: Lo KY
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 09
              Text: 2006
              Type: published
              Y: 2006
          Identifiers:
            – Type: issn-print
              Value: 15332861
          Numbering:
            – Type: volume
              Value: 5
            – Type: issue
              Value: 3
          Titles:
            – TitleFull: Journal of Internet Commerce
              Type: main
ResultId 1