Blending Old and New Media for Advertising Success.
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| Title: | Blending Old and New Media for Advertising Success. |
|---|---|
| Authors: | POPHAL, LIN |
| Source: | EContent. Oct2015, Vol. 38 Issue 8, p4-8. 3p. |
| Database: | Business Source Ultimate |
| FullText | Links: – Type: pdflink Text: Availability: 0 |
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| Header | DbId: bsu DbLabel: Business Source Ultimate An: 110166835 AccessLevel: 2 PubType: Periodical PubTypeId: serialPeriodical PreciseRelevancyScore: 0 |
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| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=110166835 |
| RecordInfo | BibRecord: BibEntity: Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 3 StartPage: 4 Titles: – TitleFull: Blending Old and New Media for Advertising Success. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: POPHAL, LIN IsPartOfRelationships: – BibEntity: Dates: – D: 01 M: 10 Text: Oct2015 Type: published Y: 2015 Identifiers: – Type: issn-print Value: 15252531 Numbering: – Type: volume Value: 38 – Type: issue Value: 8 Titles: – TitleFull: EContent Type: main |
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