Accepting or fighting unlicensed usage: Can firms reduce unlicensed usage by optimizing their timing and pricing strategies?

Saved in:
Bibliographic Details
Title: Accepting or fighting unlicensed usage: Can firms reduce unlicensed usage by optimizing their timing and pricing strategies?
Authors: Burmester, Alexa B.1 Alexa.Burmester@uni-hamburg.de, Eggers, Felix2 f.eggers@rug.nl, Clement, Michel3 michel@michelclement.com, Prostka, Tim4 Tim.Prostka@uni-hamburg.de
Source: International Journal of Research in Marketing. Jun2016, Vol. 33 Issue 2, p343-356. 14p.
Database: Business Source Ultimate
FullText Text:
  Availability: 0
Header DbId: bsu
DbLabel: Business Source Ultimate
An: 116221377
AccessLevel: 2
PubType: Academic Journal
PubTypeId: academicJournal
PreciseRelevancyScore: 0
IllustrationInfo
Items – Name: Title
  Label: Title
  Group: Ti
  Data: Accepting or fighting unlicensed usage: Can firms reduce unlicensed usage by optimizing their timing and pricing strategies?
– Name: Author
  Label: Authors
  Group: Au
  Data: <searchLink fieldCode="AR" term="%22Burmester%2C+Alexa+B%2E%22">Burmester, Alexa B.</searchLink><relatesTo>1</relatesTo><i> Alexa.Burmester@uni-hamburg.de</i><br /><searchLink fieldCode="AR" term="%22Eggers%2C+Felix%22">Eggers, Felix</searchLink><relatesTo>2</relatesTo><i> f.eggers@rug.nl</i><br /><searchLink fieldCode="AR" term="%22Clement%2C+Michel%22">Clement, Michel</searchLink><relatesTo>3</relatesTo><i> michel@michelclement.com</i><br /><searchLink fieldCode="AR" term="%22Prostka%2C+Tim%22">Prostka, Tim</searchLink><relatesTo>4</relatesTo><i> Tim.Prostka@uni-hamburg.de</i>
– Name: TitleSource
  Label: Source
  Group: Src
  Data: <searchLink fieldCode="JN" term="%22International+Journal+of+Research+in+Marketing%22">International Journal of Research in Marketing</searchLink>. Jun2016, Vol. 33 Issue 2, p343-356. 14p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=116221377
RecordInfo BibRecord:
  BibEntity:
    Identifiers:
      – Type: doi
        Value: 10.1016/j.ijresmar.2015.06.005
    Languages:
      – Code: eng
        Text: English
    PhysicalDescription:
      Pagination:
        PageCount: 14
        StartPage: 343
    Titles:
      – TitleFull: Accepting or fighting unlicensed usage: Can firms reduce unlicensed usage by optimizing their timing and pricing strategies?
        Type: main
  BibRelationships:
    HasContributorRelationships:
      – PersonEntity:
          Name:
            NameFull: Burmester, Alexa B.
      – PersonEntity:
          Name:
            NameFull: Eggers, Felix
      – PersonEntity:
          Name:
            NameFull: Clement, Michel
      – PersonEntity:
          Name:
            NameFull: Prostka, Tim
    IsPartOfRelationships:
      – BibEntity:
          Dates:
            – D: 01
              M: 06
              Text: Jun2016
              Type: published
              Y: 2016
          Identifiers:
            – Type: issn-print
              Value: 01678116
          Numbering:
            – Type: volume
              Value: 33
            – Type: issue
              Value: 2
          Titles:
            – TitleFull: International Journal of Research in Marketing
              Type: main
ResultId 1