Modified SERVQUAL model and effects of customer attitude and technology on customer satisfaction in banking industry: mediation, moderation and conditional process analysis.
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| Title: | Modified SERVQUAL model and effects of customer attitude and technology on customer satisfaction in banking industry: mediation, moderation and conditional process analysis. |
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| Authors: | Ahmed, Rizwan Raheem1, Vveinhardt, Jolita2, Štreimikienė, Dalia3, Ashraf, Muhammad1, Channar, Zahid Ali4 |
| Source: | Journal of Business Economics & Management. Oct2017, Vol. 18 Issue 5, p974-1004. 31p. |
| Database: | Business Source Ultimate |
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