Meaning Moderates the Persuasive Effect of Physical Actions: Buying, Selling, Touching, Carrying, and Cleaning Thoughts as If They Were Commercial Products.
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| Title: | Meaning Moderates the Persuasive Effect of Physical Actions: Buying, Selling, Touching, Carrying, and Cleaning Thoughts as If They Were Commercial Products. |
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| Authors: | Briñol, Pablo, Petty, Richard E., Santos, David, Mello, Joana |
| Source: | Journal of the Association for Consumer Research. Oct2017, Vol. 2 Issue 4, p460-471. 12p. |
| Database: | Business Source Ultimate |
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| ISSN: | 23781815 |
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| DOI: | 10.1086/693561 |
