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Culturally Contingent Cravings: How Holistic Thinking Influences Consumer Responses to Food Appeals.

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Title: Culturally Contingent Cravings: How Holistic Thinking Influences Consumer Responses to Food Appeals.
Authors: Hildebrand, Diogo1, Harding, R. Dustin2 dharding@uvu.edu, Hadi, Rhonda3, Kirmani, Amna, Monga, Ashwani
Source: Journal of Consumer Psychology (John Wiley & Sons, Inc. ). Jan2019, Vol. 29 Issue 1, p39-59. 21p.
Database: Business Source Ultimate
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        Value: 10.1002/jcpy.1049
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              Text: Jan2019
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