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Responsible Marketing: Can Social Enterprises Show the Way?

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Bibliographic Details
Title: Responsible Marketing: Can Social Enterprises Show the Way?
Authors: Bandyopadhyay, Chinmoy1 chinmoy@stu.ximb.ac.in, Ray, Subhasis1
Source: Journal of Nonprofit & Public Sector Marketing. Apr-Jun2019, Vol. 31 Issue 2, p164-183. 20p. 2 Diagrams, 2 Charts.
Database: Business Source Ultimate
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ISSN:10495142
DOI:10.1080/10495142.2018.1526738