Zip TV won't make a silk purse out of interactive TV ads.
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| Title: | Zip TV won't make a silk purse out of interactive TV ads. |
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| Authors: | Darby, Ian ian.darby@haynet.com |
| Source: | Campaign. 7/2/2004, Issue 27, p13-13. 1/2p. 1 Black and White Photograph. |
| Database: | Business Source Ultimate |
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| FullText | Text: Availability: 1 |
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| Header | DbId: bsu DbLabel: Business Source Ultimate An: 13820253 AccessLevel: 2 PubType: Periodical PubTypeId: serialPeriodical PreciseRelevancyScore: 0 |
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| Items | – Name: Title Label: Title Group: Ti Data: Zip TV won't make a silk purse out of interactive TV ads. – Name: Author Label: Authors Group: Au Data: <searchLink fieldCode="AR" term="%22Darby%2C+Ian%22">Darby, Ian</searchLink><i> ian.darby@haynet.com</i> – Name: TitleSource Label: Source Group: Src Data: <searchLink fieldCode="JN" term="%22Campaign%22">Campaign</searchLink>. 7/2/2004, Issue 27, p13-13. 1/2p. 1 Black and White Photograph. |
| PLink | https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=13820253 |
| RecordInfo | BibRecord: BibEntity: Languages: – Code: eng Text: English PhysicalDescription: Pagination: PageCount: 0 StartPage: 13 Titles: – TitleFull: Zip TV won't make a silk purse out of interactive TV ads. Type: main BibRelationships: HasContributorRelationships: – PersonEntity: Name: NameFull: Darby, Ian IsPartOfRelationships: – BibEntity: Dates: – D: 02 M: 07 Text: 7/2/2004 Type: published Y: 2004 Identifiers: – Type: issn-print Value: 00082309 Numbering: – Type: issue Value: 27 Titles: – TitleFull: Campaign Type: main |
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