APA (7th ed.) Citation

Logman, M. (2004). The LOGMAN model: A logical brand management model. Journal of Product & Brand Management, 13(2), 94. https://doi.org/10.1108/10610420410529726

Chicago Style (17th ed.) Citation

Logman, Marc. "The LOGMAN Model: A Logical Brand Management Model." Journal of Product & Brand Management 13, no. 2 (2004): 94. https://doi.org/10.1108/10610420410529726.

MLA (9th ed.) Citation

Logman, Marc. "The LOGMAN Model: A Logical Brand Management Model." Journal of Product & Brand Management, vol. 13, no. 2, 2004, p. 94, https://doi.org/10.1108/10610420410529726.