APA (7th ed.) Citation

Guyt, J. Y., & Gijsbrechts, E. (2020). Evaluating the Effectiveness of Retailer-Themed Super Saver Events. Journal of Marketing, 84(2), 92. https://doi.org/10.1177/0022242919896334

Chicago Style (17th ed.) Citation

Guyt, Jonne Y., and Els Gijsbrechts. "Evaluating the Effectiveness of Retailer-Themed Super Saver Events." Journal of Marketing 84, no. 2 (2020): 92. https://doi.org/10.1177/0022242919896334.

MLA (9th ed.) Citation

Guyt, Jonne Y., and Els Gijsbrechts. "Evaluating the Effectiveness of Retailer-Themed Super Saver Events." Journal of Marketing, vol. 84, no. 2, 2020, p. 92, https://doi.org/10.1177/0022242919896334.