APA (7th ed.) Citation

Birau, M. M., Clifft, S., Arribart, G., Burshich, A., Laloum, D., Jonatan, S. D., & Quesnot, M. (2019). The Wise Use of Offensive Language in Advertising. Advances in Consumer Research, 47, 463.

Chicago Style (17th ed.) Citation

Birau, Mia M., Sarah Clifft, Guillaume Arribart, Anna Burshich, Diane Laloum, Santillan Delgado Jonatan, and Mélanie Quesnot. "The Wise Use of Offensive Language in Advertising." Advances in Consumer Research 47 (2019): 463.

MLA (9th ed.) Citation

Birau, Mia M., et al. "The Wise Use of Offensive Language in Advertising." Advances in Consumer Research, vol. 47, 2019, p. 463.