Healthcare Marketing in India with special reference to hospitals: Challenges, Opportunities and Strategies.
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| Title: | Healthcare Marketing in India with special reference to hospitals: Challenges, Opportunities and Strategies. |
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| Authors: | Sarma, Abhinav1 abhinav.sarma@dbim.ac.in |
| Source: | Journal of Management in Practice. 2020, Vol. 5 Issue 1, p1-11. 11p. |
| Database: | Business Source Ultimate |
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