A Closer Look at Direct Carrier Billing: Identifying the Determinants of Purchase and Use of a Mobile Game.
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| Title: | A Closer Look at Direct Carrier Billing: Identifying the Determinants of Purchase and Use of a Mobile Game. |
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| Authors: | López, Lorena Herrera1 (AUTHOR) |
| Source: | International Journal of Online Marketing. Oct-Dec2020, Vol. 10 Issue 4, pN.PAG-N.PAG. 1p. |
| Database: | Business Source Ultimate |
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