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Why Unhappy Customers Are Unlikely to Share Their Opinions with Brands.

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Title: Why Unhappy Customers Are Unlikely to Share Their Opinions with Brands.
Authors: Hydock, Chris1 (AUTHOR) chydock@calpoly.edu, Chen, Zoey2 (AUTHOR) zchen@bus.miami.edu, Carlson, Kurt3 (AUTHOR) kurt.carlson@mason.wm.edu
Source: Journal of Marketing. Nov2020, Vol. 84 Issue 6, p95-112. 18p. 2 Diagrams, 3 Charts, 1 Graph.
Database: Business Source Ultimate
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  Data: Why Unhappy Customers Are Unlikely to Share Their Opinions with Brands.
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        Value: 10.1177/0022242920920295
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      – Code: eng
        Text: English
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        PageCount: 18
        StartPage: 95
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      – TitleFull: Why Unhappy Customers Are Unlikely to Share Their Opinions with Brands.
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            NameFull: Hydock, Chris
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            NameFull: Chen, Zoey
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              Text: Nov2020
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              Value: 84
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