Journal of Marketing Education : A Retrospective Overview Between 1979 and 2019.

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Title: Journal of Marketing Education : A Retrospective Overview Between 1979 and 2019.
Authors: Donthu, Naveen1 (AUTHOR) ndonthu@gsu.edu, Kumar, Satish2 (AUTHOR), Mills, Adam3 (AUTHOR), Pattnaik, Debidutta2 (AUTHOR)
Source: Journal of Marketing Education. Aug2021, Vol. 43 Issue 2, p139-158. 20p.
Database: Business Source Ultimate
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An: 151331063
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PubType: Academic Journal
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  Data: Journal of Marketing Education : A Retrospective Overview Between 1979 and 2019.
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing+Education%22">Journal of Marketing Education</searchLink>. Aug2021, Vol. 43 Issue 2, p139-158. 20p.
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.1177/0273475321996026
    Languages:
      – Code: eng
        Text: English
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        PageCount: 20
        StartPage: 139
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      – TitleFull: Journal of Marketing Education : A Retrospective Overview Between 1979 and 2019.
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          Name:
            NameFull: Donthu, Naveen
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          Name:
            NameFull: Kumar, Satish
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            NameFull: Mills, Adam
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            NameFull: Pattnaik, Debidutta
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            – D: 01
              M: 08
              Text: Aug2021
              Type: published
              Y: 2021
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              Value: 43
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              Value: 2
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            – TitleFull: Journal of Marketing Education
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