How Direct-to-Consumer Brands Can Continue to Grow.

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Bibliographic Details
Title: How Direct-to-Consumer Brands Can Continue to Grow.
Authors: Rangan, V. Kasturi, Corsten, Daniel, Higgins, Matt, Schlesinger, Leonard A., GOETZFRIED, ROBERT
Source: Harvard Business Review. Nov/Dec2021, Vol. 99 Issue 6, p100-109. 10p. 6 Color Photographs.
Database: Business Source Ultimate
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        Text: English
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              Text: Nov/Dec2021
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