A Poisson Factorization Topic Model for the Study of Creative Documents (and Their Summaries).
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| Title: | A Poisson Factorization Topic Model for the Study of Creative Documents (and Their Summaries). |
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| Authors: | Toubia, Olivier1 (AUTHOR) ot2107@gsb.columbia.edu |
| Source: | Journal of Marketing Research (JMR). Dec2021, Vol. 58 Issue 6, p1142-1158. 17p. 3 Diagrams, 6 Charts, 2 Graphs. |
| Database: | Business Source Ultimate |
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| ISSN: | 00222437 |
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| DOI: | 10.1177/0022243720943209 |