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La Denominación de Origen como estrategia de posicionamiento de marca del queso de capa del municipio de Mompox.

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Title: La Denominación de Origen como estrategia de posicionamiento de marca del queso de capa del municipio de Mompox.
Alternate Title: The denomination of origin as a brand positioning strategy of the municipality of Mompox municipality.
Authors: Vargas Prieto, Amanda1 avargasp@unimagdalena.edu.co, Carolina Arrieta Sánchez, D. Ana2 anaarrietacs@unimagdalena.edu.co, Quevedo Rodríguez, Natalia3 nataliaquevedor@unimagdalena.edu.co
Source: Cuadernos Latinoamericanos de Administración. ene-jun2021, Vol. 17 Issue 32, p1-19. 19p.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: La Denominación de Origen como estrategia de posicionamiento de marca del queso de capa del municipio de Mompox.
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  Data: The denomination of origin as a brand positioning strategy of the municipality of Mompox municipality.
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  Data: <searchLink fieldCode="AR" term="%22Vargas+Prieto%2C+Amanda%22">Vargas Prieto, Amanda</searchLink><relatesTo>1</relatesTo><i> avargasp@unimagdalena.edu.co</i><br /><searchLink fieldCode="AR" term="%22Carolina+Arrieta+Sánchez%2C+D%2E+Ana%22">Carolina Arrieta Sánchez, D. Ana</searchLink><relatesTo>2</relatesTo><i> anaarrietacs@unimagdalena.edu.co</i><br /><searchLink fieldCode="AR" term="%22Quevedo+Rodríguez%2C+Natalia%22">Quevedo Rodríguez, Natalia</searchLink><relatesTo>3</relatesTo><i> nataliaquevedor@unimagdalena.edu.co</i>
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  Data: <searchLink fieldCode="JN" term="%22Cuadernos+Latinoamericanos+de+Administración%22">Cuadernos Latinoamericanos de Administración</searchLink>. ene-jun2021, Vol. 17 Issue 32, p1-19. 19p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=156305931
RecordInfo BibRecord:
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      – Type: doi
        Value: 10.18270/cuaderlam.v17i32.3443
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      – Code: spa
        Text: Spanish
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        PageCount: 19
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      – TitleFull: La Denominación de Origen como estrategia de posicionamiento de marca del queso de capa del municipio de Mompox.
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            NameFull: Vargas Prieto, Amanda
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            NameFull: Carolina Arrieta Sánchez, D. Ana
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            NameFull: Quevedo Rodríguez, Natalia
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              M: 01
              Text: ene-jun2021
              Type: published
              Y: 2021
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              Value: 19005016
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              Value: 17
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              Value: 32
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            – TitleFull: Cuadernos Latinoamericanos de Administración
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