The Effects of Consumer Trust and Perceived Risk on Purchase Intention in Pakistan Social Commerce - A Double Mediation Model.

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Bibliographic Details
Title: The Effects of Consumer Trust and Perceived Risk on Purchase Intention in Pakistan Social Commerce - A Double Mediation Model.
Authors: Ali, Syed Muhammad Fauzan1, Adam, Muhammad Amir2, Wajidi, Faraz3, Aleem, Muhammad Usman4
Source: KASBIT Business Journal. 2021, Vol. 14 Issue 3, p62-80. 19p.
Database: Business Source Ultimate
Description
ISSN:19941609