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Consumer Purchase Intention for Celebrity Endorsed Products: A Study on Pakistan Clothing Industry.

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Title: Consumer Purchase Intention for Celebrity Endorsed Products: A Study on Pakistan Clothing Industry.
Authors: Adam, Aamir1
Source: KASBIT Business Journal. Jun2022, Vol. 15 Issue 2, p46-65. 20p.
Database: Business Source Ultimate
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PubType: Academic Journal
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      – Code: eng
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      – TitleFull: Consumer Purchase Intention for Celebrity Endorsed Products: A Study on Pakistan Clothing Industry.
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              Text: Jun2022
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