King, J., Yencha, C., Koppenhafer, L., & Madrigal, R. (2022). A "Clear and Conspicuous" Distraction: Coping with Incongruent Audiovisual Content in Direct-to-Consumer Advertisements. Journal of Public Policy & Marketing, 41(4), 353. https://doi.org/10.1177/07439156221101581
Chicago Style (17th ed.) CitationKing, Jesse, Christopher Yencha, Leslie Koppenhafer, and Robert Madrigal. "A "Clear and Conspicuous" Distraction: Coping with Incongruent Audiovisual Content in Direct-to-Consumer Advertisements." Journal of Public Policy & Marketing 41, no. 4 (2022): 353. https://doi.org/10.1177/07439156221101581.
MLA (9th ed.) CitationKing, Jesse, et al. "A "Clear and Conspicuous" Distraction: Coping with Incongruent Audiovisual Content in Direct-to-Consumer Advertisements." Journal of Public Policy & Marketing, vol. 41, no. 4, 2022, p. 353, https://doi.org/10.1177/07439156221101581.