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Bad News? Send an AI. Good News? Send a Human.

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Title: Bad News? Send an AI. Good News? Send a Human.
Authors: Garvey, Aaron M.1 (AUTHOR) AaronGarvey@uky.edu, Kim, TaeWoo2 (AUTHOR) Taewoo.kim@uts.edu.au, Duhachek, Adam3 (AUTHOR) adamd@uic.edu
Source: Journal of Marketing. Jan2023, Vol. 87 Issue 1, p10-25. 16p. 4 Graphs.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: Bad News? Send an AI. Good News? Send a Human.
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  Data: <searchLink fieldCode="JN" term="%22Journal+of+Marketing%22">Journal of Marketing</searchLink>. Jan2023, Vol. 87 Issue 1, p10-25. 16p. 4 Graphs.
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RecordInfo BibRecord:
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    Identifiers:
      – Type: doi
        Value: 10.1177/00222429211066972
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      – Code: eng
        Text: English
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        PageCount: 16
        StartPage: 10
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      – TitleFull: Bad News? Send an AI. Good News? Send a Human.
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            NameFull: Garvey, Aaron M.
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            NameFull: Kim, TaeWoo
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            NameFull: Duhachek, Adam
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            – D: 01
              M: 01
              Text: Jan2023
              Type: published
              Y: 2023
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              Value: 87
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            – TitleFull: Journal of Marketing
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