Measuring the Image of Private University as a Generic Product: Validation of a Scale.
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| Title: | Measuring the Image of Private University as a Generic Product: Validation of a Scale. |
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| Authors: | Alcaide-Pulido, Purificación1 (AUTHOR) palcaide@uloyola.es, Gutiérrez-Villar, Belén2 (AUTHOR), Carbonero-Ruz, Mariano3 (AUTHOR) |
| Source: | Administrative Sciences (2076-3387). Dec2022, Vol. 12 Issue 4, p178. 14p. |
| Database: | Business Source Ultimate |
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| ISSN: | 20763387 |
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| DOI: | 10.3390/admsci12040178 |
