APA (7th ed.) Citation

Singh, P., Kumar, V., & Kataria, S. (2023). A Serial Mediation Model for Investigating the Impact of e-CRM Services on Customer Loyalty in the Indian Healthcare Industry. Journal of Relationship Marketing, 22(1), 62. https://doi.org/10.1080/15332667.2022.2136439

Chicago Style (17th ed.) Citation

Singh, Pratyancha, Vinod Kumar, and Sonia Kataria. "A Serial Mediation Model for Investigating the Impact of E-CRM Services on Customer Loyalty in the Indian Healthcare Industry." Journal of Relationship Marketing 22, no. 1 (2023): 62. https://doi.org/10.1080/15332667.2022.2136439.

MLA (9th ed.) Citation

Singh, Pratyancha, et al. "A Serial Mediation Model for Investigating the Impact of E-CRM Services on Customer Loyalty in the Indian Healthcare Industry." Journal of Relationship Marketing, vol. 22, no. 1, 2023, p. 62, https://doi.org/10.1080/15332667.2022.2136439.