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PERCEPTION ON CELEBRITY ENDORSEMENT TOWARDS PURCHASE INTENTION OF BOOST AMONG THE CONSUMERS OF CUDDALORE DISTRICT.

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Title: PERCEPTION ON CELEBRITY ENDORSEMENT TOWARDS PURCHASE INTENTION OF BOOST AMONG THE CONSUMERS OF CUDDALORE DISTRICT.
Authors: KRISHNAKUMAR, R.1, M., TAMILARASI2
Source: CLEAR International Journal of Research in Commerce & Management. Jan2023, Vol. 14 Issue 1, p1-3. 3p.
Database: Business Source Ultimate
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PubType: Academic Journal
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  Data: <searchLink fieldCode="JN" term="%22CLEAR+International+Journal+of+Research+in+Commerce+%26+Management%22">CLEAR International Journal of Research in Commerce & Management</searchLink>. Jan2023, Vol. 14 Issue 1, p1-3. 3p.
PLink https://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=bsu&AN=164293845
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      – Code: eng
        Text: English
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        PageCount: 3
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      – TitleFull: PERCEPTION ON CELEBRITY ENDORSEMENT TOWARDS PURCHASE INTENTION OF BOOST AMONG THE CONSUMERS OF CUDDALORE DISTRICT.
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              Text: Jan2023
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              Y: 2023
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