The Effects of Content Ephemerality on Information Processing.
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| Title: | The Effects of Content Ephemerality on Information Processing. |
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| Authors: | Barnea, Uri (AUTHOR) uri.barnea@unibocconi.it, Meyer, Robert J. (AUTHOR), Nave, Gideon (AUTHOR) |
| Source: | Journal of Marketing Research (JMR). Aug2023, Vol. 60 Issue 4, p750-766. 17p. 1 Chart, 5 Graphs. |
| Database: | Business Source Ultimate |
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