USING HIGH-TECH TOO LS FOR CONSUMER BUYING DECISIONS OF FMCG.
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| Title: | USING HIGH-TECH TOO LS FOR CONSUMER BUYING DECISIONS OF FMCG. |
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| Authors: | WIŚCICKA-FERNANDO, Małgorzata1 malgorzata.wiscicka-fernando@usz.edu.pl, BIERCEWICZ, Konrad1 konrad.biercewicz@usz.edu.pl |
| Source: | Scientific Papers of Silesian University of Technology. Organization & Management / Zeszyty Naukowe Politechniki Slaskiej. Seria Organizacji i Zarzadzanie. 2023, Issue 174, p387-402. 16p. |
| Database: | Business Source Ultimate |
| ISSN: | 16413466 |
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| DOI: | 10.29119/1641-3466.2023.174.27 |
