NIL, Stakeholders, and Image Transfer: An Empirical Study of Mid-Major Student-Athletes.

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Bibliographic Details
Title:	NIL, Stakeholders, and Image Transfer: An Empirical Study of Mid-Major Student-Athletes.
Authors:	O'Reilly, Norm¹, Burton, Rick², Blake, Connor¹, Erick, Thomas¹
Source:	Journal of Marketing Development & Competitiveness. 2023, Vol. 17 Issue 1, p95-110. 16p.
Database:	Business Source Ultimate

Description
ISSN:	21552843
DOI:	10.33423/jmdc.v17i1.6028