Unraveling mobile internet behavior through customer segmentation: a latent class analysis.
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| Title: | Unraveling mobile internet behavior through customer segmentation: a latent class analysis. |
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| Authors: | Cui, Xuebin1 (AUTHOR), Jin, Fei2 (AUTHOR) jinfei0221@126.com |
| Source: | Electronic Commerce Research. Dec2023, Vol. 23 Issue 4, p2379-2398. 20p. |
| Database: | Business Source Ultimate |
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| ISSN: | 13895753 |
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| DOI: | 10.1007/s10660-022-09542-y |