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Marketing Capabilities, Market Orientation and Food Security of Biofortified Cassava Producers in Nigeria.

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Bibliographic Details
Title: Marketing Capabilities, Market Orientation and Food Security of Biofortified Cassava Producers in Nigeria.
Authors: Oteh, Ogbonnaya Ukeh1 (AUTHOR), Osabohien, Romanus2 (AUTHOR) romik247@gmail.com, Mbanasor, Jude A3 (AUTHOR), Agwu, Nnanna Mba3 (AUTHOR), Oloveze, Ambrose Ogbonna1 (AUTHOR), Hefferon, Kathleen4 (AUTHOR)
Source: Journal of Macromarketing. Dec2023, Vol. 43 Issue 4, p494-506. 13p.
Database: Business Source Ultimate
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Description
ISSN:02761467
DOI:10.1177/02761467231187307