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Social Listening Practices towards Social CRM and Customer Relationship Performance in the Fast-Food Industry in Sri Lanka.

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Title: Social Listening Practices towards Social CRM and Customer Relationship Performance in the Fast-Food Industry in Sri Lanka.
Authors: Gurunathasivam, S.1, Samarasinghe, G. D.1, Kuruppu, G. N.1 gayithri@uom.lk
Source: Vidyodaya Journal of Management (VJM). 2023, Vol. 9 Issue 2, p109-137. 29p.
Database: Business Source Ultimate
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PubType: Academic Journal
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RecordInfo BibRecord:
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      – Type: doi
        Value: 10.31357/vjm.v9iII.6590
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      – Code: eng
        Text: English
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        PageCount: 29
        StartPage: 109
    Titles:
      – TitleFull: Social Listening Practices towards Social CRM and Customer Relationship Performance in the Fast-Food Industry in Sri Lanka.
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            NameFull: Gurunathasivam, S.
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            NameFull: Samarasinghe, G. D.
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            NameFull: Kuruppu, G. N.
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              Text: 2023
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              Y: 2023
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              Value: 9
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              Value: 2
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            – TitleFull: Vidyodaya Journal of Management (VJM)
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