Social Listening Practices towards Social CRM and Customer Relationship Performance in the Fast-Food Industry in Sri Lanka.
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| Title: | Social Listening Practices towards Social CRM and Customer Relationship Performance in the Fast-Food Industry in Sri Lanka. |
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| Authors: | Gurunathasivam, S.1, Samarasinghe, G. D.1, Kuruppu, G. N.1 gayithri@uom.lk |
| Source: | Vidyodaya Journal of Management (VJM). 2023, Vol. 9 Issue 2, p109-137. 29p. |
| Database: | Business Source Ultimate |
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